Campari Group
Campari Group is a major player in the global spirits industry, with a portfolio of over 50 premium and super premium brands, spreading across Global, Regional, and Local priorities.
Global Priorities, the Group’s key focus, include Aperol, Appleton Estate, Campari, SKYY, Wild Turkey, Grand Marnier, Espolòn, and Courvoisier.
The Group was founded in 1860 and today is the sixth-largest player worldwide in the premium spirits industry. It has a global distribution reach, trading in over 190 nations around the world with leading positions in Europe and the Americas.
The Group’s growth strategy aims to combine organic growth through strong brand building and external growth via selective acquisitions of brands and businesses.
Headquartered in Sesto San Giovanni, Italy, Campari Group owns 23 plants worldwide and has its own distribution network in 26 countries. The Group employs approximately 4,900 people.
The shares of the parent company, Davide Campari-Milano N.V. (Reuters CPRI.MI - Bloomberg CPR IM), have been listed on the Italian Stock Exchange since 2001.
Campari Group Corporate Presentation 2024https://www.camparigroup.com/sites/default/files/Campari%20Group%202022%20corporate%20presentation.pdfpdf
Direct Markets
Plants worldwide
People
Brands
Strategy
Campari Group’s growth strategy aims to combine organic growth
through strong brand building with shareholder value enhancing acquisitions.
Spirits are the company’s core business and where it focuses its acquisition efforts.
The group’s strategic thinking is driven by the desire to reach or enhance critical mass in key geographic markets:
![Growth Strategy Growth Strategy](/sites/default/files/2022-03/Growth-Strategy-new.jpg)
- Drive faster growth of Global Priorities and incubate Regional Priorities
- with best-in-class marketing, innovation and brand building
- Generate steady growth in key Local Priorities through periodical renewals
- Leverage on rigorous cost discipline to reinvest savings into strategic brand building
- Develop the Group’s presence in high-potential markets
- Seek acquisitions in markets where Campari Group controls its distribution
- Acquire local brands with strong equity to build new distribution platforms
- Identify Specialty Brands with strong equity and pricing power
- Maintain financial discipline
Management
MATTEO FANTACCHIOTTI - Chief Executive Officer
Matteo Fantacchiotti has held leadership roles in the drinks industry for over 20 years working with global premium brands both in developed and emerging markets across Europe, Asia, North America, Latin America, and Africa. After his Business and Economics graduation in Italy, he started his career with a couple of years in the cosmetic industry.
He then spent the rest of his professional life in the beverage industry in Nestle’ Waters, Diageo and Carlsberg Group in various managerial positions with growing responsibilities ranging from managing market operations, leading global sales and marketing operations, opening new business units and/or new markets and having regional P&L responsibilities in Asia.
He joined Campari Group as Managing Director Asia Pacific in January 2020, leading the develop of this strategic region.
Since April 2024, he is Chief Executive Officer of Campari Group.